final RequestData requestData = requestUtil.getRequestData(request);
final Locale locale = requestData.getLocale();
overrideDefaultSeoPageTitleAndMainContentTitle(request, modelAndView, FoUrls.BRAND_ALL.getKey());
final List<ProductBrand> productBrands = productService.findAllProductBrands(new FetchPlan(productBrandFetchPlans));
final List<ProductBrandViewBean> productBrandViewBeans = frontofficeViewBeanFactory.buildListViewBeanProductBrand(requestData, productBrands);
model.addAttribute(ModelConstants.PRODUCT_BRANDS_VIEW_BEAN, productBrandViewBeans);
// BREADCRUMB
BreadcrumbViewBean breadcrumbViewBean = new BreadcrumbViewBean();