Package adwords.axis.v201406.advancedoperations

Source Code of adwords.axis.v201406.advancedoperations.UseSharedBiddingStrategy

// Copyright 2014 Google Inc. All Rights Reserved.
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
// http://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
// See the License for the specific language governing permissions and
// limitations under the License.

package adwords.axis.v201406.advancedoperations;

import com.google.api.ads.adwords.axis.factory.AdWordsServices;
import com.google.api.ads.adwords.axis.v201406.cm.AdvertisingChannelType;
import com.google.api.ads.adwords.axis.v201406.cm.ApiException;
import com.google.api.ads.adwords.axis.v201406.cm.BiddingStrategyConfiguration;
import com.google.api.ads.adwords.axis.v201406.cm.BiddingStrategyOperation;
import com.google.api.ads.adwords.axis.v201406.cm.BiddingStrategyReturnValue;
import com.google.api.ads.adwords.axis.v201406.cm.BiddingStrategyServiceInterface;
import com.google.api.ads.adwords.axis.v201406.cm.Budget;
import com.google.api.ads.adwords.axis.v201406.cm.BudgetBudgetDeliveryMethod;
import com.google.api.ads.adwords.axis.v201406.cm.BudgetBudgetPeriod;
import com.google.api.ads.adwords.axis.v201406.cm.BudgetOperation;
import com.google.api.ads.adwords.axis.v201406.cm.BudgetReturnValue;
import com.google.api.ads.adwords.axis.v201406.cm.BudgetServiceInterface;
import com.google.api.ads.adwords.axis.v201406.cm.Campaign;
import com.google.api.ads.adwords.axis.v201406.cm.CampaignOperation;
import com.google.api.ads.adwords.axis.v201406.cm.CampaignReturnValue;
import com.google.api.ads.adwords.axis.v201406.cm.CampaignServiceInterface;
import com.google.api.ads.adwords.axis.v201406.cm.KeywordMatchSetting;
import com.google.api.ads.adwords.axis.v201406.cm.Money;
import com.google.api.ads.adwords.axis.v201406.cm.NetworkSetting;
import com.google.api.ads.adwords.axis.v201406.cm.Operator;
import com.google.api.ads.adwords.axis.v201406.cm.Setting;
import com.google.api.ads.adwords.axis.v201406.cm.SharedBiddingStrategy;
import com.google.api.ads.adwords.axis.v201406.cm.TargetSpendBiddingScheme;
import com.google.api.ads.adwords.lib.client.AdWordsSession;
import com.google.api.ads.common.lib.auth.OfflineCredentials;
import com.google.api.ads.common.lib.auth.OfflineCredentials.Api;
import com.google.api.client.auth.oauth2.Credential;

import java.rmi.RemoteException;

import javax.xml.rpc.ServiceException;

/**
* This example adds a Shared Bidding Strategy and uses it to construct a campaign.
*
* Tags: BiddingStrategyService.mutate, BudgetService.mutate, CampaignService.mutate
*
* @author Takeshi Hagikura
*/
public class UseSharedBiddingStrategy {

  // Optional: If you'd like to use an existing shared budget, assign a
  //           shared budget ID here.
  private static final Long SHARED_BUDGET_ID = null;
 
  public static void main(String[] args) throws Exception {
    Credential oAuth2Credential = new OfflineCredentials.Builder()
        .forApi(Api.ADWORDS)
        .fromFile()
        .build()
        .generateCredential();

    // Construct an AdWordsSession.
    AdWordsSession session = new AdWordsSession.Builder()
        .fromFile()
        .withOAuth2Credential(oAuth2Credential)
        .build();

    AdWordsServices adWordsServices = new AdWordsServices();

    runExample(adWordsServices, session, SHARED_BUDGET_ID);
  }

  public static void runExample(AdWordsServices adWordsServices, AdWordsSession session,
      Long sharedBudgetId) throws Exception {
    SharedBiddingStrategy sharedBiddingStrategy = createBiddingStrategy(adWordsServices, session);
    if (sharedBudgetId == null) {
      Budget budget = createSharedBudget(adWordsServices, session);
      sharedBudgetId = budget.getBudgetId();
    }
    createCampaignWithBiddingStrategy(adWordsServices, session, sharedBiddingStrategy.getId(),
        sharedBudgetId);
  }

  /**
   * Creates the bidding strategy object.
   *
   * @param adWordsServices the user to run the example with
   * @param session the AdWordsSession
   * @throws RemoteException
   * @throws ApiException
   * @throws ServiceException
   */
  private static SharedBiddingStrategy createBiddingStrategy(AdWordsServices adWordsServices,
      AdWordsSession session)
      throws ApiException, RemoteException, ServiceException {
    // Get the BiddingStrategyService, which loads the required classes.
    BiddingStrategyServiceInterface biddingStrategyService =
        adWordsServices.get(session, BiddingStrategyServiceInterface.class);

    // Create a shared bidding strategy.
    SharedBiddingStrategy sharedBiddingStrategy = new SharedBiddingStrategy();
    sharedBiddingStrategy.setName("Maximize Clicks" + System.currentTimeMillis());

    TargetSpendBiddingScheme biddingScheme = new TargetSpendBiddingScheme();
    // Optionally set additional bidding scheme parameters.
    biddingScheme.setBidCeiling(new Money(null, 2000000L));
    biddingScheme.setSpendTarget(new Money(null, 20000000L));

    sharedBiddingStrategy.setBiddingScheme(biddingScheme);

    // Create operation.
    BiddingStrategyOperation operation = new BiddingStrategyOperation();
    operation.setOperand(sharedBiddingStrategy);
    operation.setOperator(Operator.ADD);

    BiddingStrategyOperation[] operations = new BiddingStrategyOperation[] {operation};
    BiddingStrategyReturnValue result = biddingStrategyService.mutate(operations);

    SharedBiddingStrategy newBiddingStrategy = result.getValue(0);

    System.out.printf(
        "Shared bidding strategy with name '%s' and ID %d of type %s was created.\n",
        newBiddingStrategy.getName(), newBiddingStrategy.getId(),
        newBiddingStrategy.getBiddingScheme().getBiddingSchemeType());

    return newBiddingStrategy;
  }

  /**
   * Creates an explicit budget to be used only to create the Campaign.
   *
   * @param adWordsServices the user to run the example with
   * @param session the AdWordsSession
   * @throws ServiceException
   * @throws RemoteException
   * @throws ApiException
   */
  private static Budget createSharedBudget(AdWordsServices adWordsServices,
      AdWordsSession session)
      throws ServiceException, ApiException, RemoteException {
    // Get the BudgetService, which loads the required classes.
    BudgetServiceInterface budgetService =
        adWordsServices.get(session, BudgetServiceInterface.class);

    // Create a shared budget.
    Budget budget = new Budget();
    budget.setName("Shared Interplanetary Budget #" + System.currentTimeMillis());
    budget.setPeriod(BudgetBudgetPeriod.DAILY);
    budget.setAmount(new Money(null, 50000000L));
    budget.setDeliveryMethod(BudgetBudgetDeliveryMethod.STANDARD);
    budget.setIsExplicitlyShared(true);

    BudgetOperation operation = new BudgetOperation();
    operation.setOperand(budget);
    operation.setOperator(Operator.ADD);

    BudgetOperation[] operations = new BudgetOperation[] {operation};

    // Make the mutate request.
    BudgetReturnValue result = budgetService.mutate(operations);
    Budget newBudget = result.getValue(0);

    System.out.printf("Budget with name '%s', ID %d was created.\n", newBudget.getName(),
        newBudget.getBudgetId());

    return newBudget;
  }

  /**
   * Create a Campaign with a Shared Bidding Strategy.
   *
   * @param adWordsServices the user to run the example with
   * @param session the AdWordsSession
   * @param biddingStrategyId the bidding strategy id to use
   * @param sharedBudgetId the shared budget id to use
   * @throws RemoteException
   * @throws ApiException
   * @throws ServiceException
   */
  private static Campaign createCampaignWithBiddingStrategy(
      AdWordsServices adWordsServices, AdWordsSession session, Long biddingStrategyId,
      Long sharedBudgetId) throws ApiException, RemoteException, ServiceException {
    // Get the CampaignService, which loads the required classes.
    CampaignServiceInterface campaignService =
        adWordsServices.get(session, CampaignServiceInterface.class);

    // Create campaign.
    Campaign campaign = new Campaign();
    campaign.setName("Interplanetary Cruise #" + System.currentTimeMillis());

    // Set the budget.
    Budget budget = new Budget();
    budget.setBudgetId(sharedBudgetId);
    campaign.setBudget(budget);

    // Set bidding strategy (required).
    BiddingStrategyConfiguration biddingStrategyConfiguration = new BiddingStrategyConfiguration();
    biddingStrategyConfiguration.setBiddingStrategyId(biddingStrategyId);

    campaign.setBiddingStrategyConfiguration(biddingStrategyConfiguration);

    // Set keyword matching setting (required).
    KeywordMatchSetting keywordMatchSetting = new KeywordMatchSetting();
    keywordMatchSetting.setOptIn(true);
    campaign.setSettings(new Setting[] {keywordMatchSetting});

    // Set advertising channel type (required).
    campaign.setAdvertisingChannelType(AdvertisingChannelType.SEARCH);

    // Set network targeting (recommended).
    NetworkSetting networkSetting = new NetworkSetting();
    networkSetting.setTargetGoogleSearch(true);
    networkSetting.setTargetSearchNetwork(true);
    networkSetting.setTargetContentNetwork(true);
    campaign.setNetworkSetting(networkSetting);

    // Create operation.
    CampaignOperation operation = new CampaignOperation();
    operation.setOperand(campaign);
    operation.setOperator(Operator.ADD);

    CampaignReturnValue result = campaignService.mutate(new CampaignOperation[] {operation});
    Campaign newCampaign = result.getValue(0);

    System.out.printf("Campaign with name '%s', ID %d and bidding scheme ID %d was created.\n",
        newCampaign.getName(), newCampaign.getId(),
        newCampaign.getBiddingStrategyConfiguration().getBiddingStrategyId());

    return newCampaign;
  }
}
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